Search Engine Marketing Executive

DEPARTMENT

:

Marketing

LOCATION

:

Kochi

INTRODUCTION

OceanAir travels is the fastest growing travel &  tourism agency in the UAE, as well as the top ranked online travel service provider on the leading International Online portals.

MAIN DUTIES & RESPONSIBILITIES

Job Responsibilities:

  • Perform ongoing paid keyword discovery, expansion and optimization
  • Track, report, and analyze website analytics
  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Research and analyze competitor advertising links

Key Skills:

  • Good Track record in handling pay per click campaign in Google Adwords, Bing Ads and Facebook.
  • Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Strong analytical skills and experience generating SEM reports
  • Familiarity with A/B and multivariate experiments

EXPERIENCE REQUIRED

2 to 6yrs Experience 

Age: 22 to 32


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